In the bustling world of marketing and brand management, Yara Mohammad has emerged as a dynamic leader, carving out a distinguished career at the young age of 29. With extensive experience spanning multiple roles in prestigious organizations, Yara’s journey reflects her unwavering passion for innovation, strategic excellence, and impactful leadership.

Pioneering Success at Difco Group

Currently serving as Brand Manager at Difco Group, Yara is at the forefront of shaping the company’s brand identity and driving growth in a competitive market. Since joining in August 2024, her expertise in marketing strategy, brand positioning, and digital outreach has been instrumental in elevating the group’s visibility across key sectors in Amman, Jordan.

A Stellar Tenure at Coca-Cola CCI

Prior to her role at Difco, Yara worked with Coca-Cola CCI for over two years, gaining in-depth experience in trade marketing and budget management. As a Trade Marketing Associate and Marketing Associate, she demonstrated her ability to create impactful campaigns, optimize marketing investments, and foster partnerships that drove measurable business outcomes. Her tenure at Coca-Cola reflects her ability to thrive in fast-paced, global environments.

Early Foundations in Marketing Excellence

Yara’s professional journey began at Munir Sukhtian Group in 2018, where she excelled as a Marketing Officer. Over her 3+ years there, she honed her skills in content creation, event management, and product development, setting the foundation for her future leadership roles. She further enhanced her expertise through roles at Izzat Marji Group and Taksim, where she contributed to external communications and sales.

Academic and Professional Acumen

A graduate of the University of Jordan with a Bachelor’s degree in Marketing, Yara combines academic rigor with practical insights. Her deep understanding of social media management, market research, and brand strategy has been integral to her success. Her skill set includes preparing marketing plans, managing ATL/BTL/TTL campaigns, and overseeing product development from concept to execution.

A Visionary Marketer with a Global Perspective

What sets Yara apart is her ability to seamlessly blend creativity with strategic thinking. Her work has consistently showcased her talent for content creation, event planning, and executing campaigns that resonate with diverse audiences. Yara’s commitment to continuous improvement is reflected in her efforts to keep pace with evolving market trends and leverage innovative tools to drive business growth.

Inspiring the Next Generation of Leaders

As a leader under 30, Yara Mohammad’s story is one of perseverance, ambition, and excellence. Her journey from entry-level roles to brand management serves as an inspiration for aspiring marketers looking to make their mark in the industry.

With her remarkable achievements and visionary approach, Yara is a testament to the transformative power of young leaders in reshaping the marketing landscape. She continues to prove that age is no barrier to making an enduring impact in the corporate world.